Delhi NCR, 9th January 2009: Taking forward the initiative to bring world class Auto retailing facilities in India, Reliance Autozone launches its automotive specialty store at New Arya Nagar, Ghaziabad. Spread over 3500 sq ft of retail area, this store matches the global auto retailing standards. The product offerings at Reliance Autozone include a comprehensive range of car and bike accessories, electric scooters, tyres, batteries and many more useful accessories.
The Reliance Autozone store showcases more than 30 leading brands and 900 products catering from mini segment to premium segment cars. This accessory store format shall offer consumers a comprehensive range of products in a pleasant and conducive retail ambience at best value along with quick fitment facility. There is also an amazing range of two wheeler accessories. The main features of the store are wide variety of accessories under one roof (from utilities, audio, videos, safety, car care, upholstery, navigation systems etc.), personalized service and competitive price positioning. The store also offers Fitment facility, Warranty & Service backup. The assortment includes an exciting range of accessories sourced from overseas.
Speaking on the occasion Mr. Arun Dey, Chief Executive Reliance Autozone said, “Indian auto accessory retail market is quite fragmented and unorganized and is concentrated mainly in the metros which feed the nearby markets. There exists no notable Auto retail chain in this business. Reliance Autozone has ambitious plans to capitalize upon this business opportunity. The company has a vision of creating customer delight by delivering world class automotive products and services with wide choice at best prices. Reliance Autozone is amongst early entrants in India who have brought structured auto retail matching global standards. This move is likely to change the Auto retail scenario in India as a significant share of the market share would be captured by organized players.”
Reliance Autozone stores are present at convenient and customer friendly locations, with supply chain strength, strong brand equity and CRM. Reliance Autozone is also one of the few auto retailers investing in SAP for tracking of customer’s vehicle ownership life cycle and Integrated CRM system for scheduling of customer service activities.
Reliance Retail Limited
Reliance Retail Limited (RRL), a subsidiary of Reliance Industries Limited opened its first retail store in November 2006 and today operates over 800 stores in 60 cities, spanning 14 states with over 3.8 million Sq ft. RRL is a multi-format retailer that operates Reliance Fresh – a neighborhood store concept, Reliance Digital – a consumer durables and information technology concept, Reliance Mart - a hyper market concept, Reliance Trends - an apparel specialty concept, Reliance Wellness – a health, wellness & beauty concept , iStore by Reliance Digital- an Apple specialty store concept, Reliance Footprint -a footwear concept, Reliance Jewels – a jewellery concept, Reliance Time-Out- a books, music & entertainment concept, Reliance Super- a Minimart concept, Reliance Living Homeware – a household utilities specialty store concept, Reliance Living Furnishings-a specialty store concept for home furnishings, Reliance Living Furnitures-a home office furnitures specialty concept, Reliance Home Kitchen- a kitchen’s solution specialty store concept, Reliance AutoZone – an automotive specialty concept and Vision Express-an optical specialty store concept.
The Reliance Autozone store showcases more than 30 leading brands and 900 products catering from mini segment to premium segment cars. This accessory store format shall offer consumers a comprehensive range of products in a pleasant and conducive retail ambience at best value along with quick fitment facility. There is also an amazing range of two wheeler accessories. The main features of the store are wide variety of accessories under one roof (from utilities, audio, videos, safety, car care, upholstery, navigation systems etc.), personalized service and competitive price positioning. The store also offers Fitment facility, Warranty & Service backup. The assortment includes an exciting range of accessories sourced from overseas.
Speaking on the occasion Mr. Arun Dey, Chief Executive Reliance Autozone said, “Indian auto accessory retail market is quite fragmented and unorganized and is concentrated mainly in the metros which feed the nearby markets. There exists no notable Auto retail chain in this business. Reliance Autozone has ambitious plans to capitalize upon this business opportunity. The company has a vision of creating customer delight by delivering world class automotive products and services with wide choice at best prices. Reliance Autozone is amongst early entrants in India who have brought structured auto retail matching global standards. This move is likely to change the Auto retail scenario in India as a significant share of the market share would be captured by organized players.”
Reliance Autozone stores are present at convenient and customer friendly locations, with supply chain strength, strong brand equity and CRM. Reliance Autozone is also one of the few auto retailers investing in SAP for tracking of customer’s vehicle ownership life cycle and Integrated CRM system for scheduling of customer service activities.
Reliance Retail Limited
Reliance Retail Limited (RRL), a subsidiary of Reliance Industries Limited opened its first retail store in November 2006 and today operates over 800 stores in 60 cities, spanning 14 states with over 3.8 million Sq ft. RRL is a multi-format retailer that operates Reliance Fresh – a neighborhood store concept, Reliance Digital – a consumer durables and information technology concept, Reliance Mart - a hyper market concept, Reliance Trends - an apparel specialty concept, Reliance Wellness – a health, wellness & beauty concept , iStore by Reliance Digital- an Apple specialty store concept, Reliance Footprint -a footwear concept, Reliance Jewels – a jewellery concept, Reliance Time-Out- a books, music & entertainment concept, Reliance Super- a Minimart concept, Reliance Living Homeware – a household utilities specialty store concept, Reliance Living Furnishings-a specialty store concept for home furnishings, Reliance Living Furnitures-a home office furnitures specialty concept, Reliance Home Kitchen- a kitchen’s solution specialty store concept, Reliance AutoZone – an automotive specialty concept and Vision Express-an optical specialty store concept.
source: www.ril.com
No comments:
Post a Comment