Date & Place 18/12/2008 The Times of India
Luxury Car maker, BMW India Private Ltd, has achieved 100 per cent growth in its car sales this year, a top official of the company said. With its product range, BMW India aims to deliver 2800 vehicles to customers in India in 2008 and have already retailed 2703 cars till November, BMW India President Peter Kronschnabi, told reporters here.
In 2007, 1387 cars had been sold. But the growth is likely to dip next year due to recession, he said. The car maker plans to strengthen its dealer network by stepping into tier II markets of Ludhiana, Bhubaneshwar, Jaipur and Coimbatore by 2009 end, he said after inaugurating BMW's first showroom in Kerala at Kochi.
Presently, 12 dealers represent BMW in the Indian market. Asked if recession will impact sales in India, he said in the BMW's global car market, Indian market was lesser affected. In the last calendar year 4300 cars were sold in the luxury segment and this year 7000 cars have been sold and BMW's market share was 39 per cent, he said.
There were no plans on slashing prices, he said. The BMW's Chennai plant has a production capacity of 3000 units per year on a single shift basis, he said. Asked if production capacity was likely to be increased, he said 'we have a possibility of further enlarging production if market requires'.
There are no plans to export from India, he said adding the company first has to fully establish itself in the country.
In 2007, 1387 cars had been sold. But the growth is likely to dip next year due to recession, he said. The car maker plans to strengthen its dealer network by stepping into tier II markets of Ludhiana, Bhubaneshwar, Jaipur and Coimbatore by 2009 end, he said after inaugurating BMW's first showroom in Kerala at Kochi.
Presently, 12 dealers represent BMW in the Indian market. Asked if recession will impact sales in India, he said in the BMW's global car market, Indian market was lesser affected. In the last calendar year 4300 cars were sold in the luxury segment and this year 7000 cars have been sold and BMW's market share was 39 per cent, he said.
There were no plans on slashing prices, he said. The BMW's Chennai plant has a production capacity of 3000 units per year on a single shift basis, he said. Asked if production capacity was likely to be increased, he said 'we have a possibility of further enlarging production if market requires'.
There are no plans to export from India, he said adding the company first has to fully establish itself in the country.
