New Delhi, 28th January, 2011: Riding on the back of excellence in performance, innovation and style, recently launched SZ-X, SZ-R and YBR 125 kept the Yamaha pennant high in India by bagging the most prestigious of Indian automobile awards including
· Bike of the Year Above 150cc category to SZ-R at Bike India Awards,
· Bike of the Year to SZ-X at ET ZigWheels Awards,
· Bike of the Year in 150cc Commuter Motorcycle segment to SZ-X at ET ZigWheels Awards,
· Viewer’s Choice Bike of the Year to SZ-X at ET ZigWheels Awards
· Best Executive 125cc Bike of the Year to YBR 125 at ET ZigWheels Awards,
· Viewer’s Choice Bike of the Year to SZ-X at CNBC TV-18 Overdrive Awards and
· Viewer’s Choice Bike of the Year to SZ-X at NDTV Car & Bike Awards
India Yamaha’s Brand Ambassador, John Abraham has also bagged the award for Brand Ambassador of the Year 2010 at Bike India Awards.
Commenting on the awards, Mr. Koji Arai, Director - Sales & Marketing, India Yamaha Motor said, “The Year 2010 witnessed launch of a slew of innovative models across different segments from Yamaha stable as also we continued to garner customer’s satisfaction. We are honored to receive these awards from the prestigious media houses and veteran journalists/ panelists. Such awards reflect the increasing acceptance and growing popularity of our products among Indian consumers. It is a source of inspiration for us at Yamaha to develop innovative machines keeping in sync with the changing trends prevailing in the market.
“After creating a strong foothold in the premium segment, we are elated to see the increasing amount of acceptance and great appreciation from riders and the press alike for our new commuter bikes such as SZ-X and YBR 125. We would also want to congratulate John Abraham for winning the award of Brand Ambassador of the Year 2010. He has added a new dimension to our brand image as an advisor and it’s an honor to have him as the face of our brand in India.” he added.
All the awards won by Yamaha in various categories are instituted to recognize and honor excellence in the automotive field. The CNBC TV-18 Overdrive Awards, Bike India Awards, ET ZigWheels Awards and NDTV Car & Bike Awards are decided by a pre-eminent panel of judges comprising acknowledged auto experts from media and racing fraternity and the senior members of the industry.
· Bike of the Year Above 150cc category to SZ-R at Bike India Awards,
· Bike of the Year to SZ-X at ET ZigWheels Awards,
· Bike of the Year in 150cc Commuter Motorcycle segment to SZ-X at ET ZigWheels Awards,
· Viewer’s Choice Bike of the Year to SZ-X at ET ZigWheels Awards
· Best Executive 125cc Bike of the Year to YBR 125 at ET ZigWheels Awards,
· Viewer’s Choice Bike of the Year to SZ-X at CNBC TV-18 Overdrive Awards and
· Viewer’s Choice Bike of the Year to SZ-X at NDTV Car & Bike Awards
India Yamaha’s Brand Ambassador, John Abraham has also bagged the award for Brand Ambassador of the Year 2010 at Bike India Awards.
Commenting on the awards, Mr. Koji Arai, Director - Sales & Marketing, India Yamaha Motor said, “The Year 2010 witnessed launch of a slew of innovative models across different segments from Yamaha stable as also we continued to garner customer’s satisfaction. We are honored to receive these awards from the prestigious media houses and veteran journalists/ panelists. Such awards reflect the increasing acceptance and growing popularity of our products among Indian consumers. It is a source of inspiration for us at Yamaha to develop innovative machines keeping in sync with the changing trends prevailing in the market.
“After creating a strong foothold in the premium segment, we are elated to see the increasing amount of acceptance and great appreciation from riders and the press alike for our new commuter bikes such as SZ-X and YBR 125. We would also want to congratulate John Abraham for winning the award of Brand Ambassador of the Year 2010. He has added a new dimension to our brand image as an advisor and it’s an honor to have him as the face of our brand in India.” he added.
All the awards won by Yamaha in various categories are instituted to recognize and honor excellence in the automotive field. The CNBC TV-18 Overdrive Awards, Bike India Awards, ET ZigWheels Awards and NDTV Car & Bike Awards are decided by a pre-eminent panel of judges comprising acknowledged auto experts from media and racing fraternity and the senior members of the industry.
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