Manufacturers of electric and hybrid vehicles who participated in the just-concluded Auto Expo 2010 say widespread adoption of ‘green’ technology or alternative fuel vehicles in the domestic market requires lowering of tariffs on auto parts and a lowering of overall duties on hybrid vehicles.
A host of passenger and commercial vehicle manufacturers displayed ‘green’ vehicles at the Auto Expo. Maruti Suzuki, Hyundai and Tata Motors displayed 100 per cent plug-in electric car concepts, while commercial vehicle manufacturers like Ashok Leyland displayed concept hybrid buses, fuelled both by electricity and diesel.
Honda Siel, which introduced the imported Civic Hybrid in 2008, has sold around 250 units in the domestic market. It no longer sells hybrid vehicles. “Our experience in selling the country’s first hybrid car suggests that customers are willing to pay 15–20 per cent more for a green car that is superior on emission and mileage norms than a conventional petrol model,” says Jnaneswar Sen, vice president (marketing) of Honda Siel.
The country’s first electric car, Reva, manufactured in
Industry executives say the government could help in lowering prices of green vehicles by encouraging domestic research and development. “Take the case of lithium batteries, which are imported and therefore attract a premium. To lower the cost of the green vehicles, the government could part-fund the development of critical components found in green vehicles,” says Venu Srinivasan, President of Confederation of Indian Industry and CMD of TVS Motor. Domestic companies qualify for weighted deduction tax benefit for R&D investments.
Various state governments offer incentives to customers to encourage them to purchase electric vehicles. The
BS
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